GetHookd Updates AI Platform to Boost Digital Ad Campaigns
GetHookd Updates AI Platform to Boost Digital Ad Campaigns
Marketing technology company GetHookd has launched new updates to its AI-powered ad research and creative intelligence platform, introducing expanded tools designed to help e-commerce businesses improve their advertising strategies.
The upgraded platform allows marketers to analyze competitor campaigns and generate advertising content for major platforms like Meta and Google. Among the improvements are enhancements to its Brand Spy and Performance Scoring features, which help businesses track high-performing ads and evaluate campaign effectiveness.
One of the platform’s key resources is Explore Ads, a library containing more than 65 million advertisements from Meta and Google. The database enables marketing teams to study successful campaigns, identify creative trends, and refine their own ad strategies.
The company said the updates come as artificial intelligence continues to reshape the marketing industry. Recent industry data shows that 78% of marketing teams now use AI-generated content for tasks such as search engine optimization, A/B testing, and campaign optimization.
GetHookd’s system combines competitor research and content creation tools within a single dashboard. Marketers can generate ad images, write video scripts, and produce variations of ads using templates and a Clone Ads feature that replicates successful formats with different colors and messaging.
According to the company, the goal is to help e-commerce teams create and scale profitable advertising campaigns faster while relying on data-driven insights powered by artificial intelligence.
